Why Do We Eat Pineapple Tarts During Chinese New Year?

1. Lunar Tart Tradition

Every Chinese New Year in Singapore, pineapple tarts are among the first snacks to appear on festive tables. But this isn’t just about taste. These buttery, golden treats carry deep cultural meaning, symbolism, and a long-standing pineapple tart tradition that goes beyond simple snacking.

Pineapple tarts from Ding Bakery are 100% handmade, freshly baked daily, and often the first choice for families who want authentic flavour with festive luck.

2. Pineapple Tart Symbolism

In many Chinese-speaking communities, the word “pineapple” sounds similar to the phrase for “prosperity arriving.” In Hokkien, “ong lai” means “fortune comes.” This is why pineapple tarts are a symbol of wealth, good luck, and new beginnings.

They’re often placed on coffee tables to welcome guests and prosperity into the home.

3. A Sweet History of Pineapple Tarts

Pineapple tarts were introduced to Southeast Asia during the colonial era. Over time, they became a festive staple across Singapore, Malaysia, and Indonesia, evolving from simple pastries into rich, buttery tarts filled with homemade pineapple jam.

Today, bakeries like Ding Bakery preserve the traditional method while introducing modern touches such as premium butter and creative flavours.

4. Why They’re Eaten During Chinese New Year

Chinese New Year is about symbolism and good fortune. Foods with lucky meanings are served to attract prosperity. Pineapple tarts, with their golden color and sweet aroma, are a festive invitation for wealth and happiness.

In Singapore, they’re also a popular gifting item. A box of pineapple tarts is often exchanged as a gesture of well-wishing.

5. Flavours and Modern Twists

While classic Nyonya Pineapple Tarts and Premium Ball Pineapple Tarts remain favourites, many Singaporeans now enjoy unique versions like Pandan Gula Melaka Pineapple Tarts for a fresh take on a timeless treat.

Flavour innovations keep the pineapple tart tradition alive, making it relevant for new generations.

6. Gifting Pineapple Tarts for Good Fortune

Pineapple tarts aren’t just snacks; they’re often gifted to family, friends, and business partners as a symbol of sharing wealth and joy. In Singapore, premium handmade tarts are packaged beautifully, making them ideal for festive gifting.

7. Final Thoughts

The meaning of pineapple tart CNY Singapore goes far beyond flavour. They represent prosperity, luck, and warm hospitality. By serving and gifting pineapple tarts, you’re not just enjoying a pastry — you’re carrying forward a cultural tradition.

To celebrate with the best, choose Lunar Tart Tradition (Ding Bakery), where each tart is handmade, freshly baked, and packed with festive meaning.